Brands & Narrative Identity: A New Way to Think About Brand Strategy

JWHITE Brands, Human Insights, Narrative Identity, Videos brand strategy, consumer insights, human insights, narrative identity

Jim White presents “Brands & Narrative Identity: A New Way to Think About Brand Strategy” at the 2017 IIeX Global Insights Conference.

Brands & American Mythology: Narrative Identity, Brand Identity & the American Self Market Research & Activation: How a Brand Insights Team Can Deliver More Impact with Fewer Resources

Brand Positioning, Brands, Narrative Identity

Why Iconic Brands Decline and What Can Be Done to Reverse It

Brands, Narrative Identity

Narrative Identity: 3 Roles Your Brand Can Play in Your Consumers’ Life Story

Advertising Analysis, Consumer Research, Narrative Identity

A RealityCheck on Advertising Analysis

Contact Us

Blogroll

Greenbook Blog
QRCA
Marketing Research Association
Quirks
BlueBook.org

Contact Us

RealityCheck

RealityCheck
A Global Insights Boutique - Qualitative Consumer Research Consultants
© 1999-2017 RealityCheck Inc. All Rights Reserved.
Chicago + St. Louis + London + New York City + Sao Paulo + Sydney + Louisville + Detroit + Miami + Denver + San Francisco + Seattle + San Antonio

CALL US @ 866.751.2094

Brands & Narrative Identity: A New Way to Think About Brand Strategy

Related Posts

Why Iconic Brands Decline and What Can Be Done to Reverse It

Narrative Identity: 3 Roles Your Brand Can Play in Your Consumers’ Life Story

A RealityCheck on Advertising Analysis